Seedstock EDGE is the official publication of the National Swine Registry. Published nine times a year, Seedstock EDGE brings you the latest information about shows and sales in the purebred swine industry, as well as production tips and trends.
- Advertising Deadlines
- Advertisement Specifications
- Seedstock EDGE Advertising Contract
- Advertisement Rates
Seedstock EDGE Advertising Rates (effective Jan. 1, 2012)
Breeder standard ad rates for non-showpig issues (Jan./Feb., April/May, June, July, Aug., Oct./Nov., December) |
BW | 2C | 4C | Pictures (BW or 2C) | Cutouts |
| Auctioneer ad (5 inches) | $35 | N/A | N/A | $10/each | $20/each |
| 1/4 page | $105 | $180 | N/A | $10/each | $20/each |
| 1/2 page | $195 | $270 | $395 | $10/each | $20/each |
| 1 page | $350 | $425 | $650 | $10/each | $20/each |
| 2 pages | $650 | $800 | $1,250 | $10/each | $20/each |
Breeder standard ad rates for showpig issues March, September) |
BW | 2C | 4C | Pictures (BW or 2C) | Cutouts |
| Auctioneer ad (5 inches) | $50 | N/A | N/A | $10/each | $20/each |
| 1/4 page | $125 | $220 | N/A | $10/each | $20/each |
| 1/2 page | $235 | $325 | $450 | $10/each | $20/each |
| 1 page | $420 | $510 | $700 | $10/each | $20/each |
| 2 pages | $780 | $960 | $1,350 | $10/each | $20/each |
Advertising Deadlines
January/February 2012
Advertising copy due: Dec. 6, 2011
Mail date: Jan. 5, 2012
Delivers to Winter Type Conference/NJSA Southeast Regional, Pennsylvania Farm Show, San Antonio Stock Show, Fort Worth Stock Show, National Western Stock Show
March (Showpig Issue) 2012
Advertising copy due: Jan. 31, 2012
Mail date: Feb. 27, 2012
Delivers to Southwest Type Conference, NJSA Western Regional, Oklahoma Youth Expo
Bonus mailing to all FFA chapters in Midwest
April/May (International Issue) 2012
Advertising copy due: March 27, 2012
Mail date: April 24, 2012
Delivers to NSR Extravaganza
June (Youth Issue) 2012
Advertising copy due: May 1, 2012
Mail date: June 1, 2012
Delivers to World Pork Expo
Bonus mailing to 12,000 NJSA members
July 2012
Advertising copy due: June 12, 2012
Mail date: July 2, 2012
Delivers to Summer Type Conference and
NJSA National Junior Summer Spectacular
August (Boar Stud Issue) 2012
Advertising copy due: July 12, 2012
Mail date: Aug. 9, 2012
Delivers to NJSA Southwest Regional,
various state fairs across Midwest
September (Showpig Issue) 2012
Advertising copy due: Aug. 21, 2012
Mail date: Sept. 6, 2012
Delivers to National Barrow Show, NJSA Eastern Regional/Keystone International, Tulsa State Fair, State Fair of Texas
Bonus mailing to all FFA chapters in Southwest
October/November 2012
Advertising copy due: Sept. 18, 2012
Mail date: Oct. 16, 2012
Delivers to Fall Classic, American Royal, NAILE
December (Female Focus Issue) 2012
Advertising copy due: Oct. 23
Mail date: Nov. 20, 2012
Delivers to Western All Breeds Show
January/February 2013
Advertising copy due: Nov. 27, 2012
Mail date: Jan. 8, 2013
Delivers to Winter Type Conference/NJSA Southeast Regional, Pennsylvania Farm Show, San Antonio Stock Show, Fort Worth Stock Show, National Western Stock Show
Advertisement Specifications
Ad Sizes (page) |
Width x Height (inches) |
1/4 page |
20p x 29p6 (3.3333 x 4.9167) |
1/2 page |
41p x 29p6 (6.8333 x 4.9028) |
1 page |
48p x 64p6 (8 x 10.75) |
• Page size is 8 inches (48p) by 10.75 inches (64p6).
• Bleed needs to go 0.25 (1p6) of an inch off each edge of the page.
• Inside working space is 6.8619 inches (41p) by 9.9583 inches (59p9).
• Left and right margins are 0.5833 inches (3p6).
• Top margin is 0.3333 inches (2p).
• Bottom margin is 0.4583 inches (2p9).
Note: Please create ads in the above dimensions to ensure consistency throughout the publication.
InDesign and Photoshop templates are available below:
InDesign Template |
Photoshop Template |
1/2 page |
1/2 page |
1 page |
1 page |
2 pages |
2 pages |
PHOTOGRAPHS
All photographs must be scanned at 300 dpi or higher resolution and no smaller than 3 inches – the shortest dimension for printing in Seedstock EDGE. Seedstock EDGE is not liable for photographic quality in images below these standards. Seedstock EDGE shall have the right to refuse any photographs used for promotion and advertising that show evidence of image enhancement.
PDF FILES
All ads sent to Seedstock EDGE in a PDF format must be saved at our printer’s standards. For information explaining the printer’s specifications and our PDF settings, call the Seedstock EDGE staff at 765.463.3594.


